Audience Feedback: Focus Group

Last week I showed my third rough cut to a class of year 9's. Before the screening I found out that what they wanted most from a music video was seeing people having fun. Also when discussing modern music videos they described Lady Gaga as "weird", "sexual" and "terrifying", which was interesting to hear!

In terms of what they liked about my video they said they liked the use of scenery as a way to reflect the emotions in the video. They saw that she was happier in the brighter locations such as the beach and then a little more sadder in the darker locations such as the forest. 
They also liked the editing, including the varied images being on the beat. 
Another thing that stood out for them was the circular narrative, as they liked how it began and ended on the beach, neatly tying everything up.
The majority of the class managed to understand the narrative being about a break up and they liked that it portrayed a strong female on their own.
Lastly many of the class commented on how much they liked the interlude section as it showed her in a plain room and they said that was very effective.

They also mentioned a couple of things that I could work on, including making sure the audio/visual were in sync. An issue that I wanted to know was if the flashback sequence at the beginning with the different song was confusing or made it more interesting to watch. The class took a vote and the latter view won, but I shall try experimenting with new ways to make sure that it definitiely makes sense to the audience in the future.